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Product Details

While it started as a digital agency, Sendinblue has climbed up the ranks to become one of the leading email marketing software providers. The company offers cloud-based digital marketing solutions to over 80,000 small and medium-sized businesses. As an all-in-one marketing platform, companies can establish and convert leads, personalize interactions, and maintain regular communication with their clients.

Sendinblue CRM
With this software, businesses can monitor every critical step of the customer’s journey and harness all crucial data on one platform. It’s easy to get started as there is no installation required, just upload lists and start monitoring relationships.

The centralized information helps marketers to follow up every bit of information, conversation, or updates. It’s also possible to organize the contacts depending on aspects like the stage in the sales funnel, lead source, and other similarities that suit the marketer. With the Sendinblue CRM, marketers and managers can always keep abreast of everything that is going on.

Marketing Automation
Handling all the marketing activity can be tedious, and in many instances, some steps can be forgotten. But with Sendinblue marketing automation, marketers can automate workflows by setting up specific instructions which trigger the individual tasks that are to be accomplished. The software program has both beginner automation and advanced automation.

Beginner automation includes setting up basic workflows like sending welcome emails, scheduling messages, setting up automatic birthday messages, etc. On the other hand, advanced automation enables marketers to automate more complex tasks like onboarding workflows, and lead scoring. With Sendinblue, users can basically create custom automation workflows and even use the A/B split testing tools to come up with the best optimization for the different automations.

For businesses that use transactional emails, Sendinblue will also be resourceful. It allows marketers to send transactional emails with the company branding and all crucial data. There are different setup options, including SMTP, API, eCommerce plugins, or marketing automation. The emails have high deliverability and offer detailed analytics on the performance.

Sendinblue Multichannel Marketing
Sendinblue enables businesses to build their lists using a range of methods. Marketers can tap into the power of signup forms and landing pages where new subscribers can opt-in. Facebook ads and retargeting are also solid ways to build lists using Sendinblue.

When it comes to communicating with clients, Sendinblue has three options; email, SMS, and chat.

The email marketing service allows marketers to launch successful email marketing campaigns, and get real-time reports. Marketers don’t need to have HTML or coding skills courtesy of the simple drag and drop builder that users can deploy to design professional emails that are compelling, and deliver the message. To ensure it is the best campaign, Sendinblue uses A/B testing, and together with the reporting and analytics, marketers can optimize future campaigns.

SMS marketing, on the other hand, comes in handy when spreading urgent messages, for example, discounts. This service adheres to segmentation rules, and with the right personalization, businesses can stay on top of the competition.

Marketers can also start conversations or respond to chats easily using Sendinblue. Set up the chatbox and always be there for clients whenever they need to hear from you. It’s easy to get started with the Sendinblue chat, and it eliminates the chances of communication breakdown.

Contact Details

  1. Sendinblue
  2. Founded in 2012
  4. Located in France

Sendinblue Pricing Overview

Just like many email marketing software providers, Sendinblue includes a free version and a 30-day free trial. Pricing for the paid plans starts at $25 a month.

Starting Price
$25.00/month Monthly price is based on number of subscribers in account
Free Trial
  • Android
  • Cloud
  • Installed – Mac
  • Installed – Windows
  • iPhone / iPad
  • SaaS
  • Web-Based
  • Web-Based, Cloud, SaaS
  • Documentation
  • In Person
  • Live Online
  • Webinars
  • 24/7 support
  • Chat support
  • Email support
  • Phone support

Sendinblue Features

  • A/B Testing
  • API
  • Autoresponders
  • CAN SPAM Compliance
  • Campaign reports
  • Cart Abandonment
  • Click maps
  • Custom HTML editor
  • Dedicated IP
  • Drag & drop editor
  • Drip Campaigns
  • Embedded signup forms
  • Image Library
  • Landing pages
  • Marketing Automation
  • Newsletter templates
  • Personalization
  • RSS campaigns
  • Segmentation
  • SMS Marketing

Sendinblue Reviews

Showing 3 of 3 reviews

Overall 4.2/5
Ease of Use 4.7/5
Customer Service 3.3/5
Clayton L.

Used the software for: Less than 6 months

Likelihood to Recommend

August 3, 2020

Overall Rating 4/5
Ease of Use 5/5
Customer Service 1/5
Features 5/5
Value for Money 4/5
“Best Solution for Business”

Sendinblue is an excellent platform to use, especially when you’re on a tight budget. Other marketing platforms are costly (but offers limited features) but not Sendinblue. The interface is user-friendly, and I didn’t experience any trouble with the email campaign feature. I tried the enterprise solution and had an awesome experience too! The representative is supportive and hands-on in helping me with my account. I’m confident that my business would expand in the coming years. Thanks to Sendinblue! The only downside for me is the customer service. I’m disappointed with the performance of customer support. My calls and emails are ignored. I need to wait long to get a response from them. I’m frustrated, but i still consider Sendinblue the best solution for business. With features and user-friendly options, Sendinblue helps your business grow! I recommend Sendinblue to online entrepreneurs around the world!


Sendinblue’s features are terrific for email marketing! I can compose and send emails to my customers easily. The dashboard for the email templates is amazing. You can see the info you want on the dashboard.
I can easily track the emails opened, sent, and received. The dashboard overview is detailed and specific, so it’s no-hassle communicating with customers. The customers like how they receive emails that allow me to build a strong partnership with them. I never thought that creating emails would be this easy!
Another thing that makes Sendinblue stand out is the user-friendly interface it offers. For example, the email creation function is fast and isn’t laggy. The finished emails are polished and match my expectations.
When it comes to the price, I’m amazed by Sendinblue’s affordable price. (Other competitors offer a little costly price tag. But Sendinblue’s starting price of $25 each month is so affordable. I get all the features I want for my business in a small budget. (For me, that’s a big help to expand my brand and get more clients.)
The enterprise solutions are awesome for me because of the account management service. I didn’t experience any hassles with the representative assigned to my account. The representative gave me good advice when it comes to account management. I’m thankful that the agent works with me all the time, especially to the delivery options.


Like the other Sendinblue Review I’ve read online, the customer support is terrible! I’ve reached the customer support team several times via call and chat, but there’s no reply. I’m based in the United States and noticed the customer support doesn’t work regularly.
My inquiries are unanswered most of the time, and I need to wait for hours to get the reply I need. That sucks on my part!
Also, I think that the customer team is always unavailable. I called them several times to ask assistance about my account, but I can’t connect to the other line. The customer support team doesn’t even bother calling me back!
I hate the customer support service!

Ayla W.

Used the software for: 6-12 months

Likelihood to Recommend

August 3, 2020

Overall Rating 5/5
Ease of Use 5/5
Customer Service 4/5
Features 4/5
Value for Money 5/5
“Cheap Option for a Higher Quality Features”

Sendinblue, email marketing tool, was intended in reply to the biggest difficulties and issues encountered by small and mid-sized businesses today; expensive email marketing service. The whole thing, starting from its full-inclusive features that take account of marketing automation, CRM, transaction emails, landing pages, SMS as well as Facebook ads, to its very competitive pricing, shows this platform is extremely serious and dedicated to becoming a role player in today’s underserved market. I love the email plug-in for WP this tool offered. Even if this company was launched a few years ago, it already has more than 80,000 users from all over the world and sends millions of emails daily. My review will not be completed without mentioning the user experience, which is relatively exceptional, while the menus are responsive and easy to navigate. What is more, the flow of campaign production is extremely smooth and easy to follow.


One important thing about Sendinblue that catches my attention is the free plan, which takes account of marketing automation, phone support for sixty days, and up to 300 emails a day. The advanced automation, on the other hand, comes with lead scoring and web tracking. Unlike other email marketing platforms out there, they charged based on how many emails you would want to send instead of the number of your contact lists. For only $25 per month, you can start sending 40,000 emails.
Sendinblue, for me, is one of the most email marketing platforms for trigger-based and transactional emails. It has an amazing automaton workflow designer that enables me to develop campaigns that are activated or set off by clicks, open, and browsing websites. On the other hand, the dedicated transactional section enables my messages like password resets, as well as sign-up and even confirmations of the purchase work flawlessly. Send SMS option is also on hand.
I am just new to the business, so I am looking for a state of the tool without breaking my bank account. To my surprise, this platform is cheaper than other tools; therefore, if you are starting a small business and money is a problem, then this one is for you.
With amazing features such as customizable triggers based on data, purchase, the capability to import the order of the clients, and easy-to-customize KPIs, this platform is aimed to serve online stores. There are also amazing automation options available. The integrated workflow allows you to set up smart triggered campaigns, based on contact information, web behavior, email engagement, as well as ecommerce activity. Sendinblue is also a plus for me when it comes to lead scoring. This platform is exceptional in transactional email offerings, allowing me to send messages. In general, I love the whole thing integrated into Sendinblue. I highly recommend this product.


What I don’t want about this platform is that you need many logins and diverse user access levels. This platform enables us to set up logins for a lot of users on the Enterprise and Premium Plans.

Richard I.

Used the software for: 1-2 years

Likelihood to Recommend

July 24, 2020

Overall Rating 4/5
Ease of Use 4/5
Customer Service 5/5
Features 4/5
Value for Money 4/5
“A Good Investment for My Small Business ”

This is one of the best and cheapest auto-responder available. It is integrated with amazing features, and it is also integrated with the WP mail plug-in. As I mentioned earlier, it is the cheapest because, for only $25, you are able to send more or less 40,000 emails to your subscribers. When it comes to reputation, the company has thousands of users from all over the world, able to send millions of emails every day.  I am operating an online store, and this plays a vital role in spreading the news and the latest developments about my services and products. In general, Sendinblue is a very sophisticated tool without spending a lot. This is what makes it ideal for startup and small size businesses. 


If you asked what makes Sendinblue my first choice, well, the reasons are myriad. I will start with the subscription fee. The pricing is highly suitable for beginners or those who are just starting up in the business. You are just required to pay $25 for 40,000 emails, which is for me enough for small businesses. 

I also want to commend the menu, which is easy to navigate. The drag and drop feature is responsive and very smooth to use. They offer lots of pre-set elements, so you will surely find one that suits and meets your needs. 

It has state of the art form layouts, while the personalization options are amazing. Captcha verification allows and also lets the subscribers choose the lists they wanted. The landing page editor is responsive, up to date, and the interface was extremely polished. 

Another best thing about this tool is the many kinds of emails you are able to do. You can buy confirmations and receipts; you can also do campaigns via the website, allocate lead scores, and a whole lot more. This also integrated with an exceptional SMS marketing feature that you cannot find in leading and expensive email marketing tools. Integrations like Zapier is also included, and the best thing about it is that it is available in various languages. 

Customer support is also exceptional. They offer live chat; customer service is always available to answer your queries and concerns. Not like other service providers wherein you need to wait many days to get a response to the queries of the clients. With Sendinblue, you will get an answer to your questions as well as possible. 


Like other email marketing tools available out there, Sendinblue also comes with some drawbacks. They offer a free plan wherein you are just required to send 300 emails. So, if you are running a big business with lots of contact lists, then it is advisable to find other email marketing tools. As I mentioned above, it is only ideal for startups and small-sized businesses. Another issue is the limited integration. However, the company promised to do the whole thing to please the needs and wants of the clients. In fact, they in the progress of adding more features for a reliable service. 

Frequently Asked Questions

Yes. SendinBlue is excellent software for businesses that want all their digital marketing tools under one roof. It is affordable and offers excellent value for money.
The company is based in Paris, France, but has expanded its wings with offices in Seattle, United States, and Berlin, Germany.
To activate the SMTP account, users have to send an email to support, indicating the type of content they want to send, that is, marketing or transactional emails.
Yes. There is a free version of SendinBlue, as well as paid subscriptions that start at $25 a month. However, the free plan limits users to sending a maximum of 300 emails per day, but the good thing is that it can store unlimited contacts.
Yes. Users can integrate SendinBlue with their WooCommerce platforms. The service is also compatible with Zapier, nopCommerce, Privy, EventBrite, Wix, Prestashop, Shopify, and WordPress, just to mention a few.
Well, the two services have excellent features as far as email marketing campaigns are concerned. But SendinBlue is the best because it's much cheaper than MailChimp.

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