Best For Brands, online retailers, affiliate marketers, online grocery shops, and price comparison websites.

Product Details

For more than five years, Omnisend has been offering email marketing solutions to small and medium-sized online retail companies as well as individual brands. Over 30,000 merchants across the globe trust this email marketing automation software. It seamlessly integrates with platforms such as Shopify, WooCommerce, OpenCart, Prestashop, Magento, and BigCommerce. While email marketing is the most popular channel, the company boasts several other ways of reaching customers, including SMS, Facebook Messenger, and powerful push notifications.

With Omnisend, marketers can create compelling newsletter email designs using the flexible drag-and-drop editor. Some of the great features this builder tags along with, include a product picker, support for unique discount codes, and automatic product recommendations. There are also several pre-built templates to get started faster. It doesn’t end there; Omnisend has smart segmentation and targeting features so marketers can always send relevant messages.

Contact Details

  1. Omnisend
  2. Founded in 2014
  4. Located in United Kingdom

Omnisend Pricing Overview

Omnisend has a free version and a 14-day trial, and unlike most of the competition, no credit card is required. The pricing for premium plans starts at $16 a month. See the additional pricing details below.

Starting Price
$16.00/month Monthly price is based on number of subscribers in account
Free Trial
  • Android
  • Cloud
  • Installed – Mac
  • Installed – Windows
  • iPhone / iPad
  • SaaS
  • Web-Based
  • Web-Based, Cloud, SaaS
  • Documentation
  • In Person
  • Live Online
  • Webinars
  • 24/7 support
  • Chat support
  • Email support
  • Phone support

Omnisend Features

  • A/B Testing
  • API
  • Autoresponders
  • CAN SPAM Compliance
  • Campaign reports
  • Cart Abandonment
  • Click maps
  • Custom HTML editor
  • Dedicated IP
  • Drag & drop editor
  • Drip Campaigns
  • Embedded signup forms
  • Image Library
  • Landing pages
  • Marketing Automation
  • Newsletter templates
  • Personalization
  • RSS campaigns
  • Segmentation
  • SMS Marketing

Omnisend Reviews

Showing 1 of 1 reviews

Overall 3.4/5
Ease of Use 4.0/5
Customer Service 3.0/5
Mary B.

Used the software for: Less than 6 months

Likelihood to Recommend

August 3, 2020

Overall Rating 4/5
Ease of Use 4/5
Customer Service 3/5
Features 3/5
Value for Money 3/5
“Omnisend, An Easy Tool for Email Creation ”

It is natural that you always want to have a successful business. With that, you must develop an efficient marketing tool to make your business more profitable. Well, I suggest you choose Omnisend. This is a powerful tool for email creation. It is easy to use and allows you to send about 2000 emails daily with the free plan. Omnisend email marketing service can offer you with a free plan. The good news is that you can access the features using the free plan. It also has good reporting and easy setup. With this email marketing platform, you can make beautiful and appealing emails to your customers. It also comes with excellent analytics and reporting functions. It provides custom reports, standard reports, and dashboards. You can make sure that you can only send relevant messages to your audience because it has pre-send testing features like image validation, link tracking, email previews, and inbox display. The email marketing platform has pre-built automation templates that you can setup. These include order updates, welcome emails, order follow-up, reactivation, and cart abandonment emails. They come with different plans that you can choose according to your individual needs. Their plans include a free plan, a standard plan, a pro plan, and an enterprise plan. With Omnisend, you can increase your brand recognition without spending more of your time and money. You can reach out to your customers and understand their needs.


Omnisend features drag and drop content editor so that you can design your email and newsletters in a more customized manner. It comes with email templates, discount coupons, interactive CTR boosters, and product picker. It also has a wheel of fortune and automated workflows.
The email marketing service also comes with different signup forms that are customizable and mobile-friendly. You can also expand your reach since it has great integrations to WooCommerce, Shopify, Volusion, OpenCart, BigCommerce, AfterShip, and more.
You will not regret choosing Omnisend for your email creation needs. Thus, it is equipped with awesome features, including dynamic content, WYSIWYG email editor, landing pages, mobile optimization, A/B testing, test dynamic content, list management, email deliverability reporting, and triggered drip sequences.


Omnisend also has disadvantages. Some users complain about its high price tag. Another drawback of the product is that it has poor customer support. If you need immediate support, you can be disappointed with their customer support team.

Frequently Asked Questions

This is a multichannel marketing platform that users can deploy to launch targeted email marketing campaigns. It also features other channels for engaging your audience, including, web push notifications, SMS, Facebook Messenger, Google Ads Customer Match, and Facebook Custom Audiences.
Yes. There is a free version of Omnisend, but it doesn't have all the features. Paid plans start at $16 a month, and there's also a free trial.
Omnisend free trial has all the Pro plan features. The only limit is that you can send a maximum of 15,000 emails a month.
Omnisend allows businesses to integrate the service with other platforms such as Shopify, BigCommerce, OpenCart, Prestashop, Volusion, and Magento. Other apps can be integrated using API.
Omnisend comes with a simple visual editor that enables marketers to design beautiful emails without coding skills. There are also prebuilt templates that are easy to customize.
Omnisend provides users with actionable reports that cover all the key metrics, including open rates and clicked links. This data helps in determining whether the campaigns are successful or not.

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