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Product Details

FlutterMail is an email marketing and automation software program custom-tailored for small and medium-sized enterprises. The software is purely online, as it is a cloud-hosted service, and guarantees reliability. With FlutterMail, marketers can grow lists, design and send compelling email marketing campaigns, and automate workflows. Above all, the software offers actionable reports.

Manage Contacts, Sync with CRM
One of the applications of FlutterMail is contact management. Users can take advantage of the subscription forms to collect new email addresses. The software also has a feature that allows the importation of lists from other email service providers. One advantage of FlutterMail is that it allows any list of subscribers. But while it may not be strict on opt-in email lists, the company monitors critical stats like delivery rates, bounces, and abuse complaints, and if they find you are using a paid or rented list, your account might be suspended.

Efficient Email Marketing
Unlike some email marketing software where users must have HTML and programming skills to design emails, FlutterMail has a point-and-click email builder that marketers can deploy to create professional emails. Besides the user-friendly editor, there are dozens of ready templates that just need a little tweaking, and you’re ready to go. Experienced programmers and marketers with HTML skills can also design emails from scratch. Regardless of your business, FlutterMail can ignite your email marketing potential by sending up to 300,000 emails monthly.

For businesses looking for an email marketing software that is affordable and user-friendly, FlutterMail should be on the wish list. Its simplicity makes it a great purchase for any marketer, and there are no downloads to get started. It is based in New Zealand, but the basic infrastructure is hosted in the United States.

World Class Deliverability
When it comes to deliverability, FlutterMail is among the best out there courtesy of high-end mail delivery infrastructure. The company handles all the technical stuff, including setting up the SPF records and monitoring the spam filter testing tools to ensure none of your emails get stuck in the spam filters.

Email Campaign Reports
Another great thing, the company has a robust reporting tool that offers real-time insights on the email marketing performance metrics, talk of the open rates, and clicked links. The software also shares crucial data of the undelivered emails and unsubscribed lists to help you in list management. With this data, you can enhance your list cleaning efforts by identifying emails that need to be removed from your contacts.

Integration and Automation
Another great feature of this email marketing software is integration. FlutterMail allows integration with several popular apps using the API. Some of the big names here include AffiloJetpack, WordPress, Leadpages, ConnectLeads, ClickBank, MailMunch, and Engagifire, just to mention a few. What’s more? FlutterMail can be synchronized with CRM software.

When it comes to automation, it uses autoresponders to send customers personalized emails based on some rules and triggers. Automation helps marketers in drip marketing, sending a timed series of email lessons, sending thank you messages for new subscribers, sending birthday messages, and so on.

Contact Details

  1. Fluttermail (MailHQ Ltd)
  2. Founded in 2012
  4. Located in New Zealand

Fluttermail Pricing Overview

There is no free version of FlutterMail, but the company offers a free trial for just $1. With the free trial, users can manage up to 1,000 emails. Pricing for the paid plans starts at $17 a month, and they all tag along with a 60-day money-back guarantee. See the additional pricing details below.

Starting Price
$17.00/month Monthly price is based on number of subscribers in account
Free Trial
  • No
  • Android
  • Cloud
  • Installed – Mac
  • Installed – Windows
  • iPhone / iPad
  • SaaS
  • Web-Based
  • Web-Based, Cloud, SaaS
  • Documentation
  • In Person
  • Live Online
  • Webinars
  • 24/7 support
  • Chat support
  • Email support
  • Phone support

Fluttermail Features

  • A/B Testing
  • API
  • Autoresponders
  • CAN SPAM Compliance
  • Campaign reports
  • Cart Abandonment
  • Click maps
  • Custom HTML editor
  • Dedicated IP
  • Drag & drop editor
  • Drip Campaigns
  • Embedded signup forms
  • Image Library
  • Landing pages
  • Marketing Automation
  • Newsletter templates
  • Personalization
  • RSS campaigns
  • Segmentation
  • SMS Marketing

Fluttermail Reviews

Showing 1 of 1 reviews

Overall 4.0/5
Ease of Use 5.0/5
Customer Service 3.0/5
John L.

Used the software for: 6-12 months

Likelihood to Recommend

July 27, 2020

Overall Rating 5/5
Ease of Use 5/5
Customer Service 3/5
Features 3/5
Value for Money 4/5
“With Ease in Receiving Beautiful and Effective Emails”

At first, Fluttermail helps me to make my templates design for my emails very easy. Also, a good one as I can create my email form a scratch one. With its email designer through a point and click, I no longer need any individual with programming skills that will create a clean and engaging email for me. Overall, Fluttermail is a truly recommended email marketing company that suits any kind of business, especially to small ones. As I look for a different email marketing company that can help me in my business, many costs too much, that is why I found out many businesses disregard the idea of email marketing. However, I am lucky to found out that Fulttermail is an affordable alternative that gives the features that are important in my businesses.


My business needs effective marketing so I can reach the success point that I have been waiting for. The Fluttermail helps me to introduce my business through its beautiful emails. I know that online marketing is such a tardy task. Yet, I also know that it takes time, but it will do my business into a success. Right now, I am using the Fulttermail, and I am enjoying the benefits it gives me. The good thing about this email marketing is that it uses quotes of famous people to attract more possible customers. It is more engaging when my business has these quotes in my email marketing as I cannot just attract them with my business, but also, I grab this opportunity to inspire them. I am now focusing on putting attention to all my customers. Sometimes I also explore to put the quotes more pretty on the eyes of every age. It is also easy to use; that’s why I chose and chose to use this for my business.


The features of Fluttermail is a bit incomplete and needs improvement. The customer service is quite not responsive to the queries I am sending. I am looking forward to friendly customer service, and I know Fluttermail will soon give me that. With all that, it just gives me a little disadvantage, and I know for sure that this email marketing company I am trusting will surely improve this.

Frequently Asked Questions

FlutterMail is an email marketing software that helps businesses to execute successful email marketing campaigns. Users can build lists, automate workflows, and send compelling newsletters.
Pricing for Fluttermail starts at $17 per month, but you can create a $1 free trial account.
Yes. FlutterMail users can switch from one plan to another, and for all upgrades or downgrades, there is a 60-day moneyback guarantee.
FlutterMail may terminate your account in the event you engage in any of the listed malpractices. Make sure to read the terms and conditions.
No. FlutterMail is just an email marketing software program and does not sell emails. As a matter of fact, this is a strictly permission-based service.
This service tags, along with a point-and-click email designer so anyone without HTML or coding knowledge, can still send beautiful emails.
No. FlutterMail is an email marketing software. Deploying it as an email outreach software contravenes the terms and conditions of the company.

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